the idea was to create a company logo, choosing an animal that would match the company with their characteristics using the negative space, geometric shapes or simplification. The outcome is the logo of an airline combining the shape of a Stingray and a plane creating the letter R for Ray airlines. I choosed a stingray as the animal for the logo due to the way Stingrays swim that makes then look like they are flying also in some occations stingrays jump out of the water which makes them look like they are flying too an element that I used to create the Ray airlines animation.

Roles

  • Graphic Designer
  • Motion Designer

STATIONERY

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SKETCHES

DIGITAL PROOFS